4) Who would be the audience for your media product?
The audience for our film would be 15-26 year olds and a mixed audience
of gender split 60/40 boys to girls, the class range for our film would be
middle. For our primary research we created various questionnaires and surveys
and gave them to people different ages, from our research we found that mainly
young people aged between 15-30 would like to watch our horror film, with a
mixed audience of 53% male and 47% female. For our secondary research we used
pearl and dean to further research our target audience, we got the audience
profile for paranormal activity and wolfman, we found that both of there
audience's had a higher percentage of men than women and that 15-24 year olds
were the biggest audience profile, DE was the class that viewed this film the
most. From this research we have found that our audience will be mainly male
and the age group will be 15-24.
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